Archive for eCommerce

You are what your customers see

January 26, 2012 No Comments

An entrepreneur who owns an online store has one advantage over brick-and-mortar store owners. He can be as visible or invisible as he wants. Owners of physical stores may have employees, but they will still have to face their customers some time, particularly their most important ones. Online entrepreneurs, on the other hand, need never ...

Tags: , , eCommerce, Online Store

Developing communication skills for the 21st century

January 24, 2012 No Comments

Marye Tharp, senior lecturer of the University of Texas’s marketing department, says any communication or marketing professional “needs cross-cultural research and communication skills to be able to succeed in the future.” In the globalized marketplace, communication skills are of paramount importance because not all markets are the same. Unless a seller understands the cultural differences ...

Tags: , , , Business Tips, eCommerce, Online Store

Learn from others’ mistakes

January 19, 2012 No Comments

Do you have an online store that you think looks cool? Maybe you’re right, or maybe not. It’s not the easiest thing in the world to look at our work objectively. Not our business, not how we look, not how we act. One of the things to be avoided is to seem that you are ...

Tags: , , , , eCommerce, Tech Talk

Stay away from debt

January 12, 2012 No Comments

The most sensible tip for entrepreneurs, housewives, students and just about everybody else goes thus: Stay away from debt. While not always practical – how many of us can afford to buy houses for cash or have huge nest eggs with which to start a business? – the next best thing may be to minimize ...

Tags: , , , , Business Tips, eCommerce

Consumer confidence returning

January 5, 2012 No Comments

Lately, there have been more data released that indicates that the worst is likely to be over for the US economy. While in the last few months, the economy seem to have had a downward spiral and was headed towards recession, apparently it is now on the road to recovery. This means that now is ...

Tags: , , , Business Tips, eCommerce, SEO

Fulfill the dragon’s prophecy

January 3, 2012 No Comments

If you have Asian blood, specifically Chinese blood, you probably know that by the end of the month, the Year of the Water Dragon begins. So what’s the big deal? For businessmen, at least, the Year of the Water Dragon is said to be good for business. While we should take this with a grain ...

Tags: , , , , Business Tips, eCommerce, Marketing

Remove the clutter

December 29, 2011 No Comments

A researcher named Damian Rotter found out that nearly four out of five people did not succeed or at least failed to meet their full potential because they are bogged down by what he calls “mental clutter.” Rotter’s research concluded that 78 percent of workers are driven by some things outside of themselves like weeds ...

Tags: , , , Business Tips, eCommerce

New year calls for new look

December 27, 2011 No Comments

The countdown to 2012 has begun. By all accounts, the yearend sales of wholesalers and retailers did well throughout North America and Europe. This augurs well for the economy in general and entrepreneurs in particular. Operators of online stores selling consumer goods should have done well, with the upward glitch in sales providing much needed ...

Tags: , , , , Business Tips, eCommerce

Perfecting someone else’s bright idea

December 20, 2011 No Comments

No one can have an exclusive right to a bright marketing idea. Brilliant concepts cannot be patented. The best thing that anyone who develops such magnificent thoughts is to be the first to apply it, and make sure he applies it best. Otherwise, anyone can come in, study that concept, improve on it, and make ...

Tags: , , Business Tips, eCommerce

Inventory sales time

December 15, 2011 No Comments

Stores, whether online or physical, usually have once-a-year inventory sales. This is when the old stock of goods that they have are disposed off by offering them at reduced prices. The sale is necessary in order to make way for newer goods. Brick-and-mortar stores need the physical space, but what about online stores? They don’t ...

Tags: , , Business Tips, eCommerce
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